Pando

For Teresa Pando and her trending botanical studio, aptly located near the popular ‘Place of the Flowers’ square in central Lisbon, it was time for a new strategy. With a business ready to scale and an appetite for improved communication and a better online client experience, we mapped out a new visual strategy and design roadmap.

By leveraging a new, more refined visual identity, the ecological heart of this design studio could achieve a more nuanced positioning. Creating a premium, high-touch website and automating essential functions helped validate the studio's credibility and reduce the burden of fielding requests manually. The studio is already forecast to net a higher annual average LTV for event-related services and ongoing commercial partnerships with a full pipeline of prospects.