Wild North Guides

Founded by two kick-ass women, Wild North Guides wanted to get serious about how to translate their rugged years of trail-guiding, trip-leading, and cold-plunging adventure to city dwellers and newcomers across the country.

Montana is one of the last redoubts of the modern west. By incorporating the colors of the land, the language of topo maps, and the ethos of unplugging under the big sky, a clearer place-based brand could effectively speak to their audience hungry for new adventures. Plenty of people want to see the west, but this re-brand for WNG will help you feel it.